Tools11 min readPublished September 18, 2026By Guillermo Gómez Benavides · Founder of Leadomos

Lead411 vs Salesgenie: Two Very Different Databases (2026)

People compare Lead411 and Salesgenie because both sell business contact data. They sell different kinds of it, on different terms. Here's the honest breakdown.


Lead411 vs Salesgenie: the short answer

Lead411 is a B2B sales-intelligence database: verified emails and direct dials for people at companies, plus intent data (Bombora topics and Lead411's own hiring, funding and expansion triggers). You pay per export, with unlimited browsing.

Salesgenie — sold as Data Axle Genie since its parent rebranded — is a compiled list product: 19.5 million US business records and 255 million consumer records assembled by Data Axle from public sources and phone verification, with mailing addresses, a basic CRM and a dialer built in. You pay a flat subscription on a 12-month contract.

Pick Lead411 if you sell to companies and want to know *when* to reach them. Pick Salesgenie if you work a US territory by phone and direct mail and need volume, including businesses that barely exist online. If you sell services to local businesses and email is your channel, there is a third option at the end.

Side-by-side comparison

Lead411Salesgenie (Data Axle Genie)
What it isVerified B2B contact database with intent dataCompiled US business + consumer lists with CRM and dialer
Data sourceTriple-verified emails, direct dials, Bombora intent, own triggersPublic records, directories, Data Axle phone verification
Coverage~450M contacts, strongest in the US19.5M US business records, 255M consumer records
Email qualityVerified and re-verified on a scheduleCompiled — expect more bounces
PhonesDirect dials, strong US coverageBusiness lines, consumer numbers, dialer included
Mailing addressesNot the focusCore feature, with direct-mail workflow
Intent dataYes (Ignite and above)Intent signals as a paid add-on (~$39/mo)
Entry price~$99/user/mo month-to-month, ~$75 annual (Spark)$99/mo Basic, $149 Individual/Pro, $299 Team
ContractMonthly or annual12-month minimum on every paid plan
Free trial7 days3 days
Usage modelUnlimited views, ~200 exports/mo on SparkCredits for print, download and CRM export
Built-in outreach"Reach" cadences on IgniteCRM-lite, dialer, mail campaigns
Best channelEmail + phone to companiesPhone + direct mail to territories

List prices as of September 2026, from the vendors' pricing pages and, for Salesgenie's tiers, published reviews. Both change their plans without announcement.

The data is the real difference

This is the part the price tables hide.

Lead411's records are people at companies: a marketing director, a VP of sales, an IT manager, with a work email that has passed SMTP and engagement checks and, often, a direct line. On top sits the intent layer: which companies are researching your category this week (Bombora), which just raised money, which are hiring for the role that would buy from you. It is built for a rep who wants twenty good conversations a week with the right people at the right moment.

Salesgenie's records are businesses and households: the plumbing company on Main Street with its phone number, mailing address, employee-count band and SIC code, and the households around it if you sell to consumers. The research team verifies phones; emails are compiled, which means a share of them will bounce. It is built for a territory rep or a direct-mail campaign that needs every business of a type in a radius.

Neither is "better". One is a scalpel, the other a net.

Pricing, decoded

Lead411: pay for what you export

  • Spark — around $75 per user per month on an annual contract, about $99 month-to-month. Roughly 200 exports a month, verified emails, direct dials, Chrome extension, CRM integrations.
  • Ignite — around $150 a month. Adds Bombora intent data, AI search, "Reach" outreach cadences, growth triggers and team reporting.
  • Blaze — enterprise, typically $6,000 a year and up. Unlimited exports, full API, a dedicated customer success manager.

Views are unlimited on every plan. The number to budget for is exports, because a list you cannot export is a list you cannot work.

Salesgenie: a year's commitment up front

  • Basic — $99 a month
  • Individual and Pro — $149 a month
  • Team — $299 a month, adds API access
  • Enterprise — quote

Every paid plan is a 12-month contract, so the real entry ticket is $1,188 for Basic and $1,788 for Pro before add-ons. Reviewers report that intent signals (about $39 a month), CRM setup fees and direct-mail fulfilment push the typical Pro user to $150–250 a month. The trial is three days, which is enough to check the interface but not the data.

Where each one wins

Choose Lead411 if:

  • Your buyers are decision-makers at companies, not storefronts
  • Timing matters: you want to reach companies that are hiring, funded or researching your category
  • Cold email is a core channel and bounce rates hurt your domain
  • You want to start month-to-month and scale into an annual plan

Choose Salesgenie if:

  • You sell into a US territory by phone or direct mail
  • You need mailing addresses and household data, not just emails
  • You want volume coverage of small businesses, including ones with no web presence
  • A basic CRM and dialer in the same tool saves you two other subscriptions

What both of them miss

If you are a web designer, photographer, marketing agency or any other service provider selling to local businesses, both tools leave the same gap: signal. Salesgenie can list every restaurant in Denver. Lead411 can tell you which SaaS companies are hiring SDRs. Neither can tell you which restaurant in Denver has no website, a broken booking form or three reviews and no Instagram — which is the only thing that makes one restaurant a better prospect than the next for someone selling websites.

That is what Leadomos does instead: it reads the live Google Maps listing for a category and a city, flags the buying signals for services (no website, no social, weak reviews), verifies the email, finds the direct phone and writes the first outreach email. From $15 a month, no contract. It is not a B2B database and does not try to be one; see Leadomos vs Lead411 for the honest comparison.

FAQ

Is Salesgenie the same as Data Axle Genie?

Yes. Salesgenie is Data Axle's product; the brand has been migrating to "Data Axle Genie" and both names still appear on their site and in reviews. The plans and data are the same product.

Does Lead411 have mailing addresses like Salesgenie?

Lead411 provides company addresses as part of firmographic data, but it is not a direct-mail tool. Salesgenie is built around mailing lists and includes a direct-mail workflow (fulfilment is billed separately).

Which one has better email data?

Lead411. Its emails are verified and re-verified; Salesgenie's are compiled, and "inaccurate data" and "outdated contacts" are the two most frequent complaints in its G2 reviews. If email is your channel, that gap matters more than any price difference.

Can I try either before paying?

Lead411 offers a 7-day trial with limited exports. Salesgenie's trial is 3 days, after which every paid plan locks you into 12 months. Test your actual target list during the trial, not the demo data.

Which is cheaper for one person?

On sticker price they start in the same place, $99 a month. Lead411 can be paid monthly; Salesgenie cannot, so its minimum spend is twelve times higher on day one.

Bottom line

Lead411 for people at companies, with timing signals and verified email. Salesgenie for US territories, phones and mailboxes, if you can commit for a year. For local businesses as customers, neither, and that gap is what Leadomos was built for.

Related: Lead411 alternatives · Lead411 vs UpLead · Salesgenie vs UpLead


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